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Annual Report 2016 Electrolux offering Electrolux 2016 CEO Statement Vision Targets

Electrolux offering

REFRIGERATORS

AIR CONDITIONERS

OUR OFFERING

Electrolux is a global leader in household appliances and appliances for professional use. We offer thoughtfully designed, innovative and sustainable solutions, under esteemed brands including Electrolux, AEG, Zanussi and Frigidaire.

 

60

MILLION PRODUCTS SOLD ANNUALLY

150

COUNTRIES

121

BILLION SEK IN SALES

55,400

EMPLOYEES

WASHING MACHINES

SMALL DOMESTIC APPLIANCES

KITCHEN Electrolux sells cookers, hobs, ovens, hoods, microwave ovens, refrigerators, freezers and dishwashers for households and professional kitchens throughout the world. Electrolux is a leader in kitchen appliances and new functionalities are continuously being developed.

LAUNDRY Washing machines and tumble ­dryers are the core of the Electrolux ­product offering for washing and garment care. Demand is driven by innovations such as user-friendliness and resource efficiency.

SMALL APPLIANCES Electrolux vacuum ­cleaners, small domestic appliances and accessories are sold to consumers worldwide. Electrolux has a strong, global distribution network and an attractive product offering.

HOME CARE AND SERVICES include the rapidly growing areas of air-conditioning equipment, water heaters and heat pumps, as well as consumables, accessories and ­service.

  Share
Kitchen 64
Sales 36
KITCHEN
Share

64% share of Group sales of which 4% professional products

  Share
Laundry 18
Sales 82
LAUNDRY
Share

18% share of Group sales of which 2% professional products

  Share
Small appl 7
Sales 93
SMALL APPLIANCES
Share

7% share of Group sales

  Share
Home 11
Sales 89
HOME CARE AND SERVICES
Share

11% share of Group sales

 

OVENS AND COOKTOPS

 

 

DISH WASHERS

 

PROFESSIONAL PRODUCTS

VACUUM CLEANERS